First Time Seeing Membership Card with Rewritable Visual Info

Everytime my brother comes back from Singapore, you know what I like to do??? Dig his bag :p Being a fashionable guy, his bag is always quite interesting - new clothes, or some very useful yet cheap goodies.

This time, he has a new Esprit bag again (yes, again~~) for me to examine.

Stack of membership cards

This card holder, with 15 plastic envelopes, was bought at SGD4. Each piece of the plastic envelope is of good quality and design too - the design allows every card to be easily pulled out from the envelopes.

Within the stack of membership cards with various popular brands, an ordinary looking card caught my attention. This is the Singapore Fashion Fast Forward (F3) membership card.

Singapore Fashion Fast Forward membership card

At first glance, nothing really too special. However, take a closer look at the information printed on the foil, and I started having a question.

Are the “points this visit” and “total points” printed with real figures? Which means, visual information on this foil is updated on every swipe??

Apparently, yes, the foil is made with rewritable thermal recording material, called Hot Foil Stamping technology, which allows visual information to be updated for as much as 500 times. hm… interesting… quite a cool membership card ;)

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2 Responses to “First Time Seeing Membership Card with Rewritable Visual Info”


  1. 1 elaine

    SO super kewl! Wonder how many years o decades later that Malaysia will cultivate this

  2. 2 chel

    I think i’ve seen this on parking tickets for a shopping mall.. Mid Valley or 1Utama??

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